The sweet nectar that satisfies our need for surface-level information without demanding too much of our precious cognitive bandwidth. As Marco Arment perceptively noted in [ATP 607](tab:https://atp.fm/607), there is a large market for content that efficiently yet unremarkably delivers the key details we need to pretend we're informed. Think of it as mental junk food - tasteless but filling, requiring minimal chewing before being swallowed whole. Yes, sir, we tune in for a casual information download, not some five-course meal that forces us to stop and savor each bite of nuanced analysis.