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a growth marketer's strategies for self-care

![](https://static.mgx.me/images/2023/a-growth-marketers-strategies-for-self-care.jpg) I lead growth ops of a few products, and a big part of my job involves experimenting with new tactics and strategies. Whether it's A/B testing ad copy, launching new campaigns, or optimizing the website for conversions, I'm constantly trying new things to boost the numbers. However, what comes with that growth-focused mindset is dealing with the less savory elements of certain online spaces. As someone **who has to** spend a lot of time on social media observing trends and competitors, I'm regularly inundated with toxicity. From belittling or offensive posts made solely for attention to the constant hustle-focused messaging, it's enough to challenge even the most resilient person's mental well-being. Navigating growth experimentation at work and this often toxic online world can feel like a delicate balancing act. Here are a few things I've found that help me stay focused on progress without losing my chill: - Set boundaries for my online time. Mindless scrolling often leads to frustration. Knowing when to log off helps avoid burnout. - Take regular breaks from screens. Even a short reading session (paperbacks ftw) or a conversation with someone helps clear my head between stretches of computer work. - Share balance, community, and positivity messages on my website or blog to counter overly toxic content. - Focus on helping others through my work. When giving back versus obsessively chasing goals, enduring setbacks feels more purposeful. Making adjustments like these ensure I can keep strategizing growth solutions without losing sight of my humanity or sanity. Brb - my back hurts.

Tagged in life, work